
Real-World Projects & Industry Work
- Rich Learning Content
- Industry-Oriented Projects
- Taught by Experienced Prof.
3 Months
Power Skill Training
About Digital Marketing Course
Become a certified Digital Marketing expert and make an extraordinary career in this fast-growing sector. Learn success methods of Social Media, Content Creation, Branding Strategies, Performance Marketing and Business Skills.
Eligibility
- Perfect for 12th pass/college students/beginners in IT
- Learn from expert mentors with industry experience
- Focus on practical + theoretical learning
- Build your first coding projects with guidance
- Get a recognised certification to boost your career
Why do this course
Industry-Oriented Digital Marketing Campaigns
Work on real-world motion graphics, visual effects, and video editing projects using industry-standard tools and creative workflows.
Expert Mentors with 10+ Years of Experience
Learn from professionals with proven expertise in SEO, PPC, content marketing, and brand growth.
Practical-Based Training Approach
Master digital marketing techniques through live projects designed to deliver measurable results.
Recognized Certification & Strong Portfolio
Earn industry-recognized certification and build a professional portfolio to boost your career opportunities.
Course Curriculum for Digital Marketing
- Digital Marketing
- Understanding the fundamentals of digital marketing
- Key concepts and terminology
- Overview of digital marketing channels and platforms
- Creating and managing Instagram & Facebook accounts
- Developing engaging content such as Reels (Trust, Product Showcase, Engagement, etc.)
- Best practices for social media account management
- Using Meta Business Suite for Facebook & Instagram
- Content planning, insights analysis, and inbox management
- Facebook Ads Manager: Setup, campaigns, and targeting strategies
- Creating posts, content strategies, and engaging designs
- Video editing, logo design, and banner creation
- Using platforms like Canva, Figma, and Adobe Suite
- Setting up and optimizing Google My Business account
- Enhancing visibility through local SEO techniques
- Submissions to local directories and Google Maps optimization
- Introduction to Facebook Ads, Instagram Ads, and Google Ads
- Setting up campaigns for lead generation and sales
- Advanced techniques in audience targeting, bidding strategies, and campaign optimization
- Understanding different types of influencers
- Developing marketing strategies with influencers
- Performance analysis and contract negotiation
- Introduction to email marketing with tools like Mailchimp
- Building effective email campaigns and templates
- Understanding email marketing strategies and segmentation
- On-Page and Off-Page SEO techniques
- Technical SEO and tools for SEO analysis
- Best practices for increasing website ranking on search engines
- Creating websites using WordPress
- Designing and developing user-friendly websites
- Integrating SEO strategies into website development
- Setup of Google Ads accounts and campaigns
- Understanding Google Analytics and website metrics
- Running PPC campaigns and optimizing ad performance
- Creating and optimizing LinkedIn profiles
- Developing LinkedIn marketing strategies and content
- Running LinkedIn Ads and audience targeting
- Techniques for creating high-quality social media content using mobile devices
- Editing tools and tips for photo and video content creation
- Introduction to e-commerce platforms like Amazon and Flipkart
- Setting up an online store and understanding the logistics
- Pricing strategies, payment gateways, and inventory management
- Comprehensive learning on Google Ads, Search Ads, and Display Ads
- Effective ad copywriting and performance analysis
- Understanding bidding strategies and platform reporting
- Setting up a YouTube channel and content strategy
- Optimizing videos with SEO techniques (titles, descriptions, tags)
- YouTube monetization and understanding YouTube analytics
- AI tools for content creation and marketing automation
- Use of platforms like ChatGPT, SmartWriter.ai, and Synthesia
- Tools for keyword analysis, content strategy planning, and mind mapping
Job Scope After Course Completion
- SEO Specialist
- Social Media Manager
- PPC / Google Ads Expert
- Content Marketing Strategist
- Digital Marketing Executive
- Email Marketing Specialist
- E-commerce Marketing Manager
- Web Analytics Specialist
- Online Brand Manager
- Freelance Digital Marketer
Who will you learn from
- Syllabus Mentor
- SMEs
Hear from our Students
Jay Donda
Career in UI/UX & Graphic Design
Nishita Manjaravala
Career in Full Stack Development
Nayan Gayke
ITA-CS+
We are located in
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